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Book Review: One Smart Cookie

28 October 2014 By LA Leave a Comment

Business Book Mrs. Fields CookiesI’m always looking for books to read that will help my own business.  I found one that was published over 20 years ago. It is an easy read and has some unexpected low hanging fruit (simple ah-ha moments) that will help any start-up business owner or anyone who needs a little inspiration to recharge an existing business.

One Smart Cookie: How a Housewife’s Chocolate Chip Recipe Turned into a Multimillion-Dollar Business: The Story of Mrs. Fields Cookies by Debbi Fields

This book was published in 1987 and the content is still relevant today. Whether a direct sales consultant, freelancer, WAHM-wannabe or any other entrepreneur this book will inspire you; and is sprinkled with humor. Debbi was a stay at home wife and mom who took her passion to build a thriving business doing what she loved.

Mrs. Fields Cookies is a true success stories.   The book talks about her guiding principles and some the struggles she encountered starting her business. She rejected conventional advice with regard to marketing and promotion. Debbi and her husband focused first on making a spectacular cookie, then coupled it with sales staff training and customer service to become a multi-million dollar franchise.

If you’re thinking of starting a business or just needing some motivation to relaunch your existing business, I highly recommend you grab a copy of this book.

Please Like, Share or Post a Comment!

About the Author: Laurie Ayers is a Michigan work from home mom and a Superstar Director with Scentsy Wickless Candles. She enjoys helping men and women start and maintain a home based business in the US, Canada, Mexico, Australia, New Zealand, Puerto Rico, Germany, Ireland, UK, France, Austria and Spain. To download a FREE Start Up Guide which provides more details about how to start a home business as well as to learn about our compensation plan go to www.thrivingcandlebusiness.com/how-to-start-a-candle-business/ 

Be sure to connect with me on Facebook, Twitter, and Pinterest

 

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About LA

About the Author: I'm Laurie Ayers, a top ranked Superstar Director with Scentsy Wickless Candles. I have been representing Scentsy for 16 years and in direct sales since 1988. Please join me on Pinterest

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Laurie Ayers

Laurie Ayers Scentsy Michigan


I'm Laurie Ayers, known as LA by many, a Superstar Director who started with Scentsy in 2006. Read my Scentsy story HERE.
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