What is a Scentsy Basket Party – Pt. 2
In continuing with the Scentsy Basket Party theme – since my last post discussed what kind of scent samples to include and how many, it seemed only fitting that this one should cover ways to package your BP.
By definition, a basket is “A container used to hold or carry things, typically made from interwoven strips of cane or wire.“ Many original Scentsy basket parties started off in wicker baskets, similar to a sewing basket or picnic basket. Thus the name: Basket Party. However over the years, basket parties have taken on many different looks. The concept remains the same – in that you’re essentially handing a party in a box to a hostess to collect orders without the need of you actually being there to facilitate a party.
What you type of container you use isn’t important. It’s really a matter of preference and also a matter of where it is going and how you will get it there. If you’re mailing it across country, then a USPS Flat Rate Box works well. You can even include return postage so the hostess can return whatever components you need back.
I heard a story of a consultant’s husband bringing a black duffle bag into work – contents: Scentsy basket party. The husband’s secretary liked to be the host, but her employer wouldn’t allow it on company time. So she held basket parties on the down-low and the boss was none the wiser!
Other ideas you could use: wicker baskets, craft totes, picnic baskets, sewing baskets, tackle boxes, lunch boxes, travel coolers or fabric bins. The only factors to keep in mind are to keep it portable, somewhat lightweight and practical. What I mean by practical is organized.
Think of your basket party as a party in a box or a store in a box. If you walked into a store to find all the products in one big box in the middle of the room would you take the time to paw through it? Not likely. If you opt to use the whole set of scents, organize them by category. If someone doesn’t care for floral scents, they can skip right over that and just sniff those types they are likely to purchase. Be sure to also include extras pens and order forms as well as a sample completed order form.
Ideally you should include a full size warmer as well. Some consultants include a plug-in warmer in their basket parties. I don’t recommend that and here’s why: Our plug-in wall units are intended as a companion to our full size warmers. They’re ideal for small spaces. If your customers’ first experience with Scentsy is based on a smaller plug-in which warms the wax with a 15 watt lightbulb, they may not be terribly impressed if the host is trying to showcase the product in a large office or other room. Also the plug-in candle warmer is our least expensive warmer. If that is the featured product, that is likely what guests will purchase – leaving your host with smaller party sales and you with a smaller commission.
Do you give, loan or sell the warmer to the host? And if you sell it, do you sell it at full retail? All these questions as well as other pertinent Scentsy basket party information will be covered in the next post.
Stay tuned “¦
About the Author: Laurie Ayers is a WAHM from Michigan and a Superstar Director with Scentsy Wickless Candles. She enjoys helping others in the US, Canada, Puerto Rico, Deutschland and the UK start and maintain a candle business. You can find Laurie at https://la.Scentsy.us or http://www.ThrivingCandleBusiness.com