Laurie Ayers
Superstar Director

Heidi Thompson, Scentsy President & Co-Owner

Article Topics

What’s the Real Deal with Scentsy?

Dispelling Myths About Scentsynot true

I’ve been with Scentsy almost eleven (11) years. I’ve been through a lot with this company. I also don’t pull any punches and tell it like I see it. It saddens me when I read or hear so much inaccurate information about the Scentsy Family – therefore I am going to clear up some myths.

Myth #1: Scentsy is just another pyramid scheme and the big wigs are just worried about their bottom line.

Truth: Not a pyramid scheme by any means. It’s a direct sales company with a two-tiered compensation plan. Definitely not a pyramid and not a scheme.  Read more about a two-tiered pay plan here.

As far as just being worried about their bottom line, I certainly disagree wholeheartedly that they are “just” worried about their bottom line but it is indeed important – and that is a GOOD thing. If they’re not in business, if they’re not making money, then we, the independent consultants, don’t have a business and we don’t make money.

Myth #2: Scentsy is saturated. I see car decals all over town.

Truth: Don’t let number of decals or apparent number of consultants tell you anything. It merely means we currently have about 130,000 Scentsy current consultants who are eligible to place orders. It tells you nothing about who is working it as a business vs. personal use or extremely part time with family and friends. More importantly it doesn’t tell you how many are professional, accessible, knowledgeable, offer second to none customer service and who are willing to work.

Less than 2% of all who enter the direct sales industry last long enough or work it to advance to director and above rank.  This means a majority are either not working it as a business or some may not be very good, or are just passing through. You will find this to be the case in any direct sales company; you just may see more Scentsy car decals because we are a passionate group of consultants who are full of Scentsy Spirit – but that is not an indicator of saturation.

I am amazed how often I hear both personally and through others of customers telling consultants “Oh you sell Scentsy?! My consultant quit, or I can never get a hold of my consultant, or it takes so long to get product”, or any number of similar complaints. If you’re dedicated and willing to work, there is p.l.e.n.t.y. of business waiting for you; you just need to go get it.

I recently returned from a Scentsy incentive trip (all expenses paid, BTW) and flew on four airplanes between getting there and returning home. One hundred percent of the people I chatted with, including the flight attendant, said, “What is Scentsy?”  These were all Americans. We’ve been in business 12 years and many still have never heard of it. With the internet and USPS postage stamps, there are no geographic boundaries where you work your business.  Saturation is an excuse some give when their family and friends have enough Scentsy in their closet and they don’t want to branch out to the rest of their community, state, country or other continents.

Myth #3: Our wax is too expensive.

Truth: Too expensive? Compared to what? Walmart? If you’re comparing it to cheap knock offs, you may pay less at the cash register but you’ll end up paying more in the long run because the scent doesn’t last nearly as long – so you’ll go through much more wax.

If you’re comparing it to wicked candles, you’re still not comparing it accurately. Consider one of the popular Mall Candle shops. A box of 12 tealights sells for $10. It says each tealight averages 4-6 hours – let’s split the difference and call it 5 hours, so you’re getting roughly 60 hours of scent of $10 or $.83 each. You know when the scent is gone, because the candle is gone, wick and wax, evaporated into the air.

I won’t even get into the safety aspect of wicked vs. wickless but if you want to read more about this subject click here.

Scentsy doesn’t give an average time of use because the sense of smell is so subjective.  Some consultants state 60-80 hours per candle bar (a candle bar contains 8 smaller cubes – roughly the equivalent to a tealight). We don’t have an official time on our Scentsy candles. Our training is don’t tell them how long it lasts, tell them how to use it.  Some customers start with anywhere from a half to two cubes of wax in their warmer.  Some customers swap out the wax every other day and others once a week or less.  Some customers have their warmer on all day, every day and others turn it on in the evening a couple times a week.  Now do you see why quoting times would be pointless?

Back to price points, we’ve established that one of our cubes is approximately similar in size or scent time to a tealight described above. Our candle bars are priced 6/$25 – eight cubes per bar for a total of 48 cubes or $.52 each – plus we’ve already established that many get much more than 5 hours out of a cube of wax.

Better yet, join as a consultant or be a host and then get your wax for free or half price, I don’t think the Mall candles offer you free, do they? Tell me again how you think it’s too expensive?

Myth #4: Making the consultants sell 200 in one calendar month, once every 3 months is corporate greed!

Truth: This is one of my favorite myths to dispel because it could not be further from the truth. Remember, when a consultant enrolls they are not enrolling in a discount club, but rather they are starting a business.  They are a business owner. Why would you start a business if you weren’t committed to sell at least $200 every 90 days? You can’t expect to stay in business very long if that is your goal.  Also the point of a business is to make money – otherwise you have a hobby.

If you’re not committed to do the bare bones minimum sales, a better solution than enrolling to be an independent business owner is to join the Customer Loyalty Program where you will earn half off product and get reduced shipping.  Or better yet, you could be a host, and get FREE and half off product. Business ownership isn’t for everyone, and that is okay, we need customers and hosts too.

So what else have you heard about Scentsy that you haven’t been able to confirm or deny with data? I’m happy to discuss your concerns, so then you’ll be ready to join us or to re-launch your business.

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About the Author: Laurie Ayers is a Michigan work from home mom and a Superstar Director with Scentsy Wickless Candles. She enjoys helping men and women start and maintain a home based business in the US, Canada, Mexico, Australia, New Zealand, Puerto Rico, Germany, Ireland, UK, France, Austria and Spain. To download a FREE Start Up Guide which provides more details about how to start a home business as well as to learn about our compensation plan go to 

Be sure to connect with me on Facebook, Twitter, and Pinterest




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