What is a Basket Party – Pt 3
Now that we’ve talked about what baskets parties are and what kind of container to bundle your Basket Party; should you have them local or long distance; whether or not to include product samples and if so, which ones; make it online or offline; how long to keep it open; should party orders go to the host or to the consultant and some other factors you may not have considered today’s post will wrap up this Scentsy basket party series with whether or not to give, sell or loan a warmer to the host.
The answer is All of the Above – you may give, sell or loan a warmer to your basket party host. It’s your business and you are free to choose which option works best for you. Take a closer look at possible alternatives:
Give: You may choose to offer your hosts a free warmer if they host a qualified party. This may be an enticement to encourage hosts to collect orders. This demo warmer would be entered as a business expense in your accounting. The downside to this is that giving away warmers cut into your profit margin and may send a message that our fantastic host rewards aren’t all that fantastic. When in actuality, we offer a generous host benefit program as it stands. You should be able to find hosts who want to have a basket party without needing to throw additional bones.
Loan: Offer the use a warmer for a specific period of time. Customers are much more likely to order if they can experience Scentsy. It is reasonable to offer to leave it with the host for a week along with some wax to melt. Then when you collect the orders and payments you pick up the warmer and then offer it to the next host to borrow during the duration of the basket party. The upside is that it’s a low financial investment to maintain a few loaner warmers.
Sell : If you choose to sell the demo warmer to the host do you sell it at full retail? If you are looking for hosts who want to collect orders so that they can earn free and half off Scentsy, it may be a real turn off if you offer to sell them a warmer at full retail. It could backfire if they think “First he wants me to collect orders for him and now he wants to sell me one too?” You could offer to loan it to the host for a week and then if she wants to keep it, offer it to her at a discount since it’s already been used and you couldn’t sell it as new anyway.
Footnote: If you opt to offer any personal specials or discounts make sure you comply with Scentsy advertising policies on marketing your business (Section 6) since you cannot publicly advertise your own specials.
The options are plentiful. There’s no one way to work a basket party other than the way that works best for you and your situation.
About the Author: Laurie Ayers is a Michigan work from home mom and a Superstar Director with Scentsy Wickless Candles. She enjoys helping men and women start and maintain a home based business in the US, Canada, Mexico, Australia, New Zealand, Puerto Rico, Germany, Ireland, France, Spain and the UK. To download a FREE Start Up Guide which provides more details about how to start a home business as well as to learn about our compensation plan go to www.thrivingcandlebusiness.com/how-to-start-a-candle-business/ or for updates on Facebook LIKE www.facebook.com/ThrivingCandleBusiness and twitter @directsalesblog