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By Income Wax, Inc.

Networking

Follow Up Will Make or Break Your Business

13 March 2014 By LA 2 Comments

feel the fear and do it anywayAbout eight years ago I bought some product from a vendor at a women’s expo. I have repurchased only a couple of times since then, since I stock up when I buy. The reason I made repurchases is because she calls me about twice a year.

She just left a voice mail message, “Hey Laurie, It’s …, calling from … checking in, seeing how you’re doing on your supply. If you’re ready for more give me a call for the current specials. My number is …. All right, talk to you soon, bye.”

It’s that simple. Whether I answered the phone or she left a voice mail, she had very little time invested in that call. She knew since I bought from her before, there was a chance I’d buy again.

Pick up the phone! Follow up with previous customers. If you have fear of the phone, feel the fear and do it anyway. Don’t have time? Make time. It’s a simple, easy tactic to get sales. I suspect she was working her way through a list, and will likely end her day with a number of new sales.

Start dialing, then let me know your results.

Please Like, Share or Post a Comment!

About the Author: Laurie Ayers is a Michigan work from home mom and a Superstar Director with Scentsy Wickless Candles. She enjoys helping men and women start and maintain a home based business in the US, Canada, Mexico, Australia, New Zealand, Puerto Rico, Germany, Ireland, UK, France, Austria and Spain. To download a FREE Start Up Guide which provides more details about how to start a home business as well as to learn about our compensation plan go to www.thrivingcandlebusiness.com/how-to-start-a-candle-business/ 

Be sure to connect with me on Facebook, Twitter, and Pinterest

Filed Under: Networking, Party Alternatives

It’s Thumbs Up Thursday

13 March 2014 By LA Leave a Comment

Share Your Favorite Resource

Oh Brilliant ones: it’s Thumbs Up Thursday! which means it’s your turn to tell us about your favorite book, blog, tool, person, training or resource that has helped you with your home business.

To participate LIKE us on Facebook at the box in the left column of this website or by going HERE. Once you’re there, look for this Thumbs Up Thursday graphic.

Thumbs Up Thursday

Filed Under: Networking, Personal Development Tagged With: Thumbs up Thursday

Multiple Business Cards for Multiple Purposes

14 February 2014 By LA 5 Comments

Multiple business cards

How many different business card designs do you have for your direct sales business? Do you have one for recruiting, one for sales, one for bookings/hosts and one to get referrals? Or do you have a one-size-fits-all generic business card for all purposes, for all markets?

Consider a pair of pants. You could get a one-size-fits-all pair of stretchy black pants. You could wear them to work, to the gym and to the night club.  It could work.  Or would you rather have a well fitted navy trouser for work; grey shorts for the gym; and a pair of skinny jeans for the club?  The latter would likely be more suitable for those particular events; would you agree?

One Size Doesn’t Fit All

So then why do so many direct sellers have a one-size-fits-all business card? Moreover, typically that one design business card contains only the vitals: consultant name, company identity, phone number, web site, email and possibly mailing address, minus any pizzazz.  Yet many of these direct sales companies are three-pronged: buy products, host a party or become a consultant, right? [Read more…] about Multiple Business Cards for Multiple Purposes

Filed Under: Networking Tagged With: Direct Sales Business Cards

Quickest Way to Get Me to Unfollow You on Twitter

25 July 2013 By LA Leave a Comment

I love Twitter. I use it daily. I’ve learned some amazing tidbits and met some fabulous people. I highly, highly, encourage direct sellers to jump on the Twitter bandwagon. In fact, come follow me @directsalesblog, then come back and finish this article.

This is not a post about the benefits of using Twitter, nor how to get followers; and it’s not a post about the content of what you tweet. There are plenty of resources about that and that is an entirely different conversation.

Instead I want to talk about:

The Quickest Way to Get Me to Unfollow You on Twitter

DMs – Direct Messages are great opportunity to start a conversation in private. It’s a great platform to start building personal relationships or to say something that the entire Twitterverse doesn’t need to be bogged down with.

Note I mention words like conversation (indicating two-way), and personal and relationships.

What bugs the beegeebers out of me are Tweeps using the DM to spam me. If I have decided to follow you because you look interesting or whatever reason, and then you almost instantly send me a DM sending me to your FB page or website or to buy your book, then you’re spamming me. And I will instantly go unfollow you. You have your settings set up to autoreply with your ad. [Read more…] about Quickest Way to Get Me to Unfollow You on Twitter

Filed Under: Marketing, Networking Tagged With: #31dbc, social media, twitter

Are You Open for Business?

8 July 2013 By LA Leave a Comment

open for business

Do your customers know you exist?

A few months ago a local small business closed. Not long after that we saw a construction crew in there remodeling for a new business to open in the same building. After a period a time there was new signage out front.   It was a tiny pet grooming salon. Yay! My hound dog always needs her nails trimmed.

Every time we drove past there was never any cars in the lot, nor did we see any lights on. It was a small corner building, so it appeared it could have easily been owned by a sole proprietor who worked limited hours. That’s not terribly uncommon with start-ups.   At some point a paper “Open” sign appeared in the window.

I’ll cut to the chase – it’s been months. Literally months, and I have never once seen the lights on or anyone inside and certainly no cars outside. This building is right up the street from me so I drive past it frequently. There aren’t any posted hours on the door either – just the paper OPEN sign. Yet it is never open. I have also never seen any kind advertising or marketing about the place.

This made me think about some independent consultants with their direct sales businesses.

People have to know you exist and know how and when to contact you before they’ll consider doing business with you.  You can’t just sign up, get a website and hope the customers will flock to you. [Read more…] about Are You Open for Business?

Filed Under: Marketing, Networking, Team Building Tagged With: #31dbc, Marketing, Networking

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Laurie Ayers

Laurie Ayers Scentsy Michigan


I'm Laurie Ayers, known as LA by many, a Superstar Director who started with Scentsy in 2006. Read my Scentsy story HERE.

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