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Wickless Candles Require Paradigm Shift

Think Your Wickless Candle Scent Should Last Longer? Keep reading…

As per recent reports, U.S. fire departments respond to an estimated average of 15,260 home structure fires started by candles per year.   Because of the increase awareness regarding wicked candle fires, wickless candles have become more and more popular over the last five years.

A wickless candle is flameless, smokeless, sootless, contains no wicks and requires no fire to burn them. Rather than burn the candle, wickless candles are warmed or melted using electric warmers.   Many companies, including Scentsy Wickless carry a variety of ceramic, electric warmers that melt the wax using only the heat from a low watt light bulb.  They provide all the fragrance and still a glimmer of light without the fire hazards.   They’re safe to use around children, pets and in locations that typically ban the burning of traditional wicked candles.

Sounds like the ideal product, doesn’t it? That’s because it is!   However (there’s always a but) – the recent boon in wickless candles also requires a paradigm shift.   Some new wickless customers find themselves disappointed in wickless candles, lamenting that the scent doesn’t last.   Correct. It doesn’t last for an indefinite time.

Here’s the root cause of most of the disappointment:

In a traditional wicked candle, the candle burns away.   The wax and the fragrance oil evaporate.   When your candle is done there is generally no more wax, or certainly significantly less than when you started.   Consider the petite tealight.   After approximately six hours, all that will be left of a tealight is an empty plastic or metal container.   Would you expect the empty tealight container to still scent your room?   No, of course not.

Yet because you don’t burn a wickless candle, the wax does not evaporate.   If you were to melt a small amount of wickless wax equal to that of a tealight, after six hours or ten hours or even 24 hours, the wax would still be in the warming dish.   Because the wax is still visible, many think they should still be able to smell it for days. When actually, the fragrance oil evaporates and dissipates as it does with a wicked candle.

I will put in a shameless plug for Scentsy, which is safer, stronger scented and longer lasting than wicked candles. Scentsy truly is second to none. Though it amazes me the unrealistic complaints I sometimes overhear such as “I have to change the wax every other day!”   Okay. So basically you started with the same amount of wax as a tealight or votive, and you’ve left your warmer on for two days and after 48 hours you’re disappointed because you can no longer smell your tealight sized candle?   Am I understanding that correctly?

Moreoever, you’ll light a wicked tealight when you get home from work at 6pm, and then when you go to bed at 10:30pm, the wax and the scent are both gone – and yet you don’t complain about that?

Do you see where I am going here?   Gosh I sure hope so because to me it seems to be a blinding glimpse of the obvious.   But apparently it is not all that obvious to many.   Just because there is still wax that did not get burned onto your walls, ceiling or inhaled into your lungs that still visible in your candle warmer does not mean the scent is eternal.

Wickless candles provide so many benefits and most importantly provide the safety while still allowing consumers to enjoy their favorite fragrance.   True some argue that they don’t like that they have to change the wax in their warmers when they can no longer smell it. Which would you consider more inconvenient: swapping out the wax in your wickless warmer or dealing with the devastation of a house fire?

About the Author: Laurie Ayers is a WAHM from Michigan and a Superstar Director with Scentsy Wickless Candles. She enjoys helping others start and maintain a candle business. You can find Laurie at https://la.Scentsy.us, http://www.ThrivingCandleBusiness.com or http://www.Twitter.com/thrivingcandle

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One Response to Wickless Candles Require Paradigm Shift

  • Another thing to consider, the amount of space required to store the scented candles equivalent to the use of one scentsy block. Or the number of trips to the store, and especially the price. $5 for a block compared to the equivalent number of candles. Scentsy wins, hands down.

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