Archive for the ‘Personal Development’ Category

5 Tips to Stay Motivated this Summer

Sunday, May 30th, 2010

All articles are free to use as long as you keep the author bio intact and provide a live link to the Thriving Candle Business website

Summertime. Beautiful sunrises, fresh air, sunny days, gorgeous sunsets. Who could possibly work inside when it’s so inviting outside? Staying motivated can be challenging, no doubt. Follow these five tips to help you ensure your business doesn’t suffer this summer.

1. Work outside whenever possible. Can you take your laptop outside? It can be difficult to see the screen if the sun is blaring so sit under an umbrella at the picnic table. Do you need to sharpen the saw? Read a great motivational or how-to book while at the beach. Need to make some a phone calls? Step out on the deck to talk. The more often you allow yourself to be outside, the less you’ll be longing to be out there.
2. Early to rise. Get up a little earlier than norm so that you can hunker down and work for four hours before the children wake or before it gets too warm outside. That way you will have already put in a half day of work and you can play outside for a chunk of the day. (more…)



Book Review: One Smart Cookie

Saturday, May 22nd, 2010

I’m always looking for books to read that will help my own business.  I found one that was published over 20 years ago. It is an easy read and has some unexpected low hanging fruit (simple ah-ha moments) that will help any start-up business owner or anyone who needs a little inspiration to recharge an existing business.

One Smart Cookie: How a Housewife’s Chocolate Chip Recipe Turned into a Multimillion-Dollar Business: The Story of Mrs. Fields Cookies
by Debbi Fields

This book was published in 1987 and the content is still relevant today. Whether a direct sales consultant, freelancer, WAHM-wannabe or any other entrepreneur this book will inspire you; and is sprinkled with humor. Debbi was a stay at home wife and mom who took her passion to build a thriving business doing what she loved.

Mrs. Fields Cookies is a true success stories.  The book talks about her guiding principles and some the struggles she encountered starting her business. She rejected conventional advice with regard to marketing and promotion. Debbi and her husband focused first on making a spectacular cookie, then coupled it with sales staff training and customer service to become a multi-million dollar franchise.

If you’re thinking of starting a business or just needing some motivation to get you through the slower summer months, I highly recommend you grab a copy of this book.



Experienced Sponsors

Friday, April 30th, 2010

If you’re looking to join a direct sales company it’s a good idea to interview more than one sponsor before deciding with whom to sign.  There are many factors to consider.  I’ve heard some interesting comments with regard to signing with a seasoned consultant.

While I fully agree that you need to mesh with whomever you agree to have as a sponsor, I’m still somewhat baffled why someone would choose to go with a new consultant versus a veteran one.

I’ve heard the argument “how can new people ever build a team if people don’t sign with them because they’re new?”  I get that if your warm market wants to come along on your new journey with you you can all learn the business together from your upline.  Your warm market (friends, family, acquaintances) will support you and won’t expect you to know the answers.

But why would a new person want to start actively recruiting others before she herself has had an opportunity to learn the business?  And more importantly why would a potential recruit who is interested in starting a direct sales business want to have a sponsor who is also new?

Consider a hair stylist.  Would you want to have your locks cut and colored by someone fresh out of beauty school or someone who has been working on hair for years?  What about a doctor?  Do you want an experienced doctor or a med student?   Do you want your student getting the bulk of his/her education from a student teacher or from a teacher with tenure?

I contend that new direct sales consultants should focus initially on sales and on learning the ins and outs of the business.  Be selfish and soak up everything there is to know about the compensation plan, the policies and procedures and become an expert on your product line.  Then the recruits come as a result of your working your own business and then you’ll be well positioned to build a strong team.

When you are new and share your new business with others, it is true that sometimes others will flock to you and “want in”.  By all means if recruits come to you, sign them, just be sure to disclose that you are also new and still learning the ropes.  Don’t mislead people with your experience.

I actually had someone tell me that they would not sign with a Director because “she’ll be very demanding and expect you to report in your progress and attend meetings and, and, and…”.  Well that is certainly a misnomer.  I mean some Directors might roll that way; but surely not all.  And if that style isn’t your cup of tea, that’s an area that could be discussed while you’re interviewing potential sponsors.  But I definitely would not intentionally stay away from signing with a Director simply because you envision boot camp and a drill sergeant.

Lastly, if a newer consultant promises you the world if you sign with him/her, consider the offer carefully.  If he/she offers you freebies such as a website, more product than comes in the starter kit or exclusive coaching, a red flag should go up.  Any direct sales company should have a complete starter kit. If you truly think that you’re going to need extras right away, more so than what is included in your company kit, then perhaps it’s not the right opportunity for you.

Also, if your starter kit does appear to have everything you need to get started, why is the new consultant giving away his/her profit and time to leer you onto her team?  Does this person appear desperate?  Or lack sound business practices?  Will you also be expected to give away freebies that come out of your own pocket to recruit people?

Lastly, if it appears that the new consultant you are considering joining with has some unique skill set that he will teach you, also look at the knowledge, skills and experience with that direct sales company.  Someone can be a whiz at closing the deal or at Internet marketing, but if she doesn’t quite yet grasp the compensation or policies of the company, how beneficial really is the offer of the less experienced consultant?

Now before all the new consultants spam me with nastygrams about how I was once new too, yada yada yada, please don’t miss my main points which are:

1.    If you are a new consultant, please learn your own business well before actively recruiting others, whom you are responsible to train and mentor and
2.    If you are considering a direct sales opportunity and are serious about running your business like a business, then wouldn’t you want to learn from the person who has the greatest knowledge, skills and abilities with that particular company and industry?

Do your due diligence with both which company and which sponsor and you’ll be off to an exciting career in direct sales.

About the Author:  Laurie Ayers is a WAHM from Michigan and a Superstar Director with Scentsy Wickless Candles.  She enjoys helping others start and maintain a candle business.  You can find Laurie at http://la.Scentsy.us or http://www.ThrivingCandleBusiness.com



Is Your Business Stuck in Traffic?

Thursday, April 29th, 2010

As I drove down to Notre Dame recently, I encountered four different construction zones.  Though being that a majority of my trip entailed travel through Michigan, and Michigan is known for our two seasons of driving: “snow” and “construction”, I shouldn’t have been surprised.

Needless to say, I had a plethora of time to think about various areas of interest.  Among the many topics of thought that graced my mind, one in particular correlated to what we do with our down time; specifically down time within our businesses.

We all have things that we should do, but there aren’t always tasks that we have to do. Those required responsibilities are easy.  We have to do them; so we do.  But when your engine is idling, or creeping at a whopping 9 mph, do you utilize the time wisely?

Illustratively, every business has seasons.  In some direct sales businesses, the fall traditionally ramps up for the busy season. If your product line would make excellent gifts, then October and November should be peak sales.  But what happens at the tail end of December when Christmas cut-off has come and gone?  Furthermore, what will you do in January when consumers are financially strapped?  Or perhaps your slow time is during the summer.  Whenever your slow season, make wise choices for how you use your time.

If you find yourself with some down time and your business is stuck in traffic, you have three detours you can take:

Route A.  Get irritated because you’re stuck just sitting.  No matter how many times you honk the horn or shout naughty words at the driver in front of you, you’re not moving forward. Perhaps you’ll just quit driving from now on; you don’t need the headaches!

Route B. Do your own thing. Maybe you can go around on the shoulder.  Or maybe all those people in front of you in line aren’t as innovative as you. Perhaps you can take a short cut and jump to the front sooner. Why bother with rules, you can outsmart them.

Route C.  Enjoy the slower pace; after all, you’re not very self-disciplined to just be still. Realize that the slow down is beyond your span of control and use the time to brainstorm or dream big.  Or give yourself permission to just check out from thinking for a while and let your mind wander. (Just be sure to multi-task and keep your eyes on the road).

Odds are you’ve taken at least two of these detours before.  Route A serves no useful purpose except to increase your blood pressure.  Route B on rare occasions may prove fruitful.  Yet generally only serves to put you further behind. Route C seems to be the best route to take. Wouldn’t you agree?

So the next time you aren’t getting the results you’d like with your business, don’t just get mad and quit (don’t even utter the words “This is crap, I quit!”). Also don’t try to re-invent the wheel. Take a fresh look at your corporate training material and start with the basics. What are the leaders in your company doing?  Instead, take Route C – and just accept that you have some down time for a reason and make the best of it.  Embrace the time to recharge, renew and refresh.

Once you make it out of the construction zone, you’ll be a better “driver” for it.

About the Author:  Laurie Ayers is a WAHM from Michigan and a Superstar Director with Scentsy Wickless Candles.  She enjoys helping others start and maintain a candle business.  You can find Laurie at http://la.Scentsy.us or http://www.ThrivingCandleBusiness.com



Mind Your Own Business

Wednesday, April 28th, 2010

Remember as kids we could say things like “Mind you own beeswax!” or “Don’t be a Buttinski!” While such comments may not bode well for you as an independent consultant, the advice is sound.

A dear friend once told me to spend 90% of my time minding my own business and 10% of the time keeping others out of my business.  That is some of the best entrepreneurial advice I ever received (it’s relevant to non-work related life too).

Specifically I’m referring to independent consultants of the same company – any company, it happens industry-wide – spending waaaaaaaay too much time worrying about what other consultants are doing. If they spent a fraction of the time tending to their own business they wouldn’t have time to get their panties in a wad over what other consultants are up to.

I fully embrace that if you are made aware of someone who is participating in a bona fide compliance infraction and it can hurt your own business or the company as a whole, then you should make the powers-that-be aware of the situation.  This type of issue is not what I am referring to.

But rather I am talking about the tattletalers.  Again, no matter what company you represent I’m sure you see this on some scale.  A prime example of this time consuming whining is eBay sales.  As far as I know, most direct sales companies prohibit consultants from retailing on eBay.  Yet on any given day you can search a particular direct sales company and find hundreds or thousands of listings of product. That’s a fact.

Yet consultants want to take up time on message forums or complaining to upline and anyone else who will listen that “So and so has listings on eBay!”  Then to consume even more time, these folks also take time to email the seller and attempt covert action of uncovering the consultant’s real identity.  “I wrote the seller and just casually asked if they had any other items available or if they could order more!”

People!  Mind your own business!  Just go sell the wax [or jewelry, or makeup, or kitchen gadgets or lotions and potions or whatever product you sell]. Let your corporate office handle these issues.

“But… but … they’re taking my customers away,” you sadly lament.  No.  No those who purchase from eBay are looking for a bargain.  They buy on eBay so that they don’t have to pay retail or attend a home party or deal with an overly eager consultant.  Those are not your customers.  Besides, the sellers often are losing money after they pay for the cost of goods sold, then eBay and PayPal fees.  So let them continue to lose money.

Instead of worrying about what other consultants are doing, get tunnel vision for your own business and you’ll start to see profits soar.

Remember this mantra:

  1. Sell the [insert your product line here]
  2. Get others to sell the [insert your product line here]
  3. Repeat

Simple, right?  Now go mind your own beeswax and make it a productive day.

About the Author:  Laurie Ayers is a WAHM from Michigan and a Superstar Director with Scentsy Wickless Candles.  She enjoys helping others start and maintain a candle business.  You can find Laurie at http://la.Scentsy.us or http://www.ThrivingCandleBusiness.com